THE SMARTTERRITORY STORY
We believe every roofing company deserves the same advantage the biggest companies in the world already have: the power to make every decision with data.
01The beginning
Our journey started in software. We helped build Evolve One, the CRM and mobile platform built for ABC Pest Control, one of the largest pest control businesses in Texas. It put the whole business in a phone in the field. We saw roofing waiting for the same thing. Home services was ready for a revolution, and roofing was where it would start.
02Into the field
So we did something no software company does. We stepped inside the industry. For a full year we knocked doors, ran sales, walked roofs, worked with insurance carriers and built canvassing teams from the ground up. We didn’t study roofing. We lived it.
03The turning point
What we found changed everything. Canvassing is the single most powerful engine of growth in residential roofing, and the least predictable one. Every morning, great companies were leaving their biggest revenue opportunity to a guess.
04A better way
We knew there was a better way. We built SmartTerritory to turn every job won, every door knocked and every customer relationship into intelligence that tells your team exactly where to go next.
We proved it on our own team first. Now we’re bringing it to every roofing company ready to grow.
This is more than software. It’s a new way to run a canvassing business, and we’re building it together with our customers.